The NHC is projecting the storm will become a post-tropical cyclone by late Tuesday as it makes its way out to sea. Claudette is the third named storm of the year for the Atlantic hurricane season, which traditionally runs from June 1 through the end of November. The National Oceanic and Atmospheric Administration is predicting an above-average hurricane season for 2021, with 13-20 possible named storms.

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Though this is not widely available just yet, we plan to keep an eye on the new membership program to assess whether we think it’s worth the price.

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“I can’t overemphasize how much advertisers love video,” Perrin said. “Advertisers have just been wanting to turn the internet into TV because they want to run video ads against everything. They think that video is so much more compelling than other formats. ... Advertisers are very happy to have more video inventory available to them, especially if they can buy it programmatically at scale with data.”